Get Results and Sustain Profitability

Roy Sequeira (pronounced sic-verra) leverages his experience in resolving issues with large and complex computer systems to help his clients optimize process and maximize profits, moving them from flat or negative to fast yet sustainable and profitable growth.

Roy has worked in and with sales, business development, marketing, customer service, product & technical support, new product introduction, project management, program management, forecasting, business analysis, business process reengineering, consulting … In bringing new products to market, he coordinates the efforts of these functions as well as those of engineering, product development, manufacturing, logistics and repairs, and back office functions like finance and accounting, to optimize cost and resource allocation and maximize the bottom line. This extensive wide-ranging experience enables him to adapt his methods to the resources his clients have available and get them the results they want, rapidly yet reliably.

His people-skills, developed in working side-by-side with many cultures and nationalities, sometimes in very difficult and stressful situations, enable him to work with all levels and ranks, from CEO to janitor, and coordinate their efforts in getting desired results.

This unusual combination of hard and soft skills gives him the breadth, depth, and vision needed to achieve his objectives quickly and surely. His clients appreciate the results.

Successes include: (See Resume and Client Results for details.)

• Improving new product profitability over entire life cycle
• Creating and guiding cross-functional teams in achieving objectives
• Modeling business process to resolve problems and increase profit
• Reorganizing and restructuring business functions for increased effectiveness and efficiency
• Optimizing business processes to uncover and eliminate hidden expenses
• Hands-on crisis management and resolution
• Teaching others to replicate these methods

Alfred P. (Al) Hahn is a service industry consultant with over 40 years of experience working with technology companies.Al has had hundreds of articles and columns on Selling and Marketing Services published throughout the world. He has presented at conferences in Australia, Canada, Europe, Asia, and the U.S., including teaching service selling/negotiating, and services pricing certification classes. He has appeared four times on the television show World Business Review with Caspar Weinberger and Alexander Haig as a service industry expert. He has also worked as an expert witness on four large court cases for IBM, Intergraph, Kodak, and Unisys.

In his consulting practice, he works with the world’s leading technology companies, including Cisco, Hewlett Packard, Intel, Motorola, Oracle, Philips, Siemens, and Sony. His consulting firm, Hahn Consulting Inc, provides market research, competitive analysis, strategic planning, design of services, service pricing, marketing communications, and the design of new services. The company also provides sales and marketing training specific to services for its clients.

For more on Al and how he can help you achieve your objectives, visit his web site