New Product Introduction
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Leveraging New Product Introduction - NPI

View from the C-Suite

Sequeira Consulting
 
Roy Sequeira

A formal NPI process enables you to consistently bring new products to market on budget and on time with optimal resource use.

Strategically, the NPI process ensures the company has the timely knowledge to allocate or divert assets and resources to maximize the benefit to the company. Senior executives and other staff are kept fully aware of where each product is in the pipeline and how it affects their performance and that of the company.

Operationally, a well-designed and implemented NPI process significantly improves the bottom line by:
  • Maximizing the effectiveness and efficiency of each of the functions involved,
        which increases efficiency, reduces costs, and improves profits
  • Ensuring the product is ready for the market, and
        the company is ready for the product

Here is how NPI benefits each major function involved:

  1. Marketing can correctly describe and quantify customer needs and potential
  2. Aligns Service Marketing and Delivery to be consistent with Product Marketing
  3. Service can effectively install and support the product
  4. Speeds and streamlines Engineering's ability to design and test the product
  5. Sales gets the training and product knowledge to get more orders
  6. Order Admin can accept, record, and process sales orders
  7. Improves Manufacturing's ability to build, test and deliver what the customer ordered
  8. Finance and Admin easily and correctly recognize and allocate costs and revenues
  9. The Customer gets exactly what is needed, when wanted, and at the right price
  10. All of the above on budget and on schedule

OK. I am interested in learning more about leveraging NPI to help my company do better. What do I do next?

Learn how we help you launch NPI


Your next step is to contact Sequeira Consulting:

971-217-7860 or 508-510-1302 in the US or Canada
or
email us

to get started


What do you get?

A Process Configured to Your Needs that works for you


First Step: Can and should we work together?

Discussion of your objectives, needs and requirements \In person or by phone

Your Investment: 1 Hour of your time.

What you get: A schematic of your needs and how we get you there.


Your Choice of Subsequent Steps

You can choose any combination of:

  • On-site hands on advice and guidance
  • on retainer, or
  • by the week, or
  • for a fixed amount of time
  • Telephone and email support

Your Investment: Specific to your needs

What you get: An NPI process that gets products out as planned -

on schedule,
on budget,
and, best of all,
improves your Bottom Line!

Call 971-217-7860 or email to get started

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Life Cycle Management

Since most companies focus a great deal of attention on getting products out the door, the NPI process forms a natural basis for all product-related activity. A well designed and implemented NPI process usually results in a "win-win" situation for every participating group. Understanding how each function's actions and decisions affect the others is essential to maximize achieving corporate objectives.


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971-217-7860